Tuesday, November 16, 2010
What Happens at Round Rocks, Stays at Round Rocks
2:07 PM | Posted by
Cassie Designs
It happened again. A customer came into the shop recently and began fondling the fly rods. Yes, he already had a few rods, but, as any fly angler knows, you can never have too many rods. So he tried out a few and found one that "felt right." After deciding on a rod, he made his way to our reels. He moved from fondling to caressing. His eyes began to lose focus, but after a few minutes he took a deep breath and decided on the right reel for his new rod. As he was checking out, he said, "My wife is going to kill me for getting another outfit." My reply? "What happens at RoundRocks STAYS at RoundRocks!"
In my defense let me say emphatically: we do not run an unethical business nor do we condone immoral lifestyles. Sure, we tolerate the usual amount of lying that accompanies any gathering of anglers. But we are committed to protecting our customers from the disasterous consequences they bring on themselves.
Like, for instance, the guys who make their way to northern Utah "on business" and deduct their "business" trip--including fly fishing--on their taxes. What happens at RoundRocks STAYS at RoundRocks!
Or the anglers who sneak away from work a bit early or take a l-o-o-o-n-g lunch break to score some nice fishing mid-day. In fact, some of Logan's finest have been known to conduct "stakeouts" on the Logan River along the golf course. It does me good to be able to say to a police officer, "Don't worry, Officer. What happens at RoundRocks STAYS at RoundRocks!"
I know. It's a slippery slope when we grow comfortable with fibs and little white lies. Once we start down that slope, it only becomes easier to tell our own tall tales and, before you know it, your last fish grew an extra few inches as you told the story. Or, instead of going to the meeting, you "meet" your friend at the river. Or (believe it or not), people have even skipped church to go fishing! In fact, one of the biggest brown trouts ever caught in Utah was landed by a couple of kids that skipped church in order to fish. If only they had caught smaller fish, no one would have been the wiser. But they got busted because of the size of the fish. If only they had come directly to us--we would have had the solution for them: What happens at RoundRocks STAYS at RoundRocks!
So be assured: we can keep a secret, we don't snitch on customers, and we presume the innocense of those who step into our shop. Bryan and I figure that's the only way we'll have any chance of expecting the same in return. Because, like our customers--our wives don't need to know about the new gear we have to "demo" or the afternoons when we have to "update our fishing report." And both Bryan and I have taken some pretty nice tax-deductable fishing trips. So I'll make a deal with you: if we protect YOUR privacy, you can protect OURS. Remember: What happens at RoundRocks STAYS at RoundRocks!
The Nekid Fisherman
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